5 Important Tips on Using Cheap Stock Photos in White Papers

5 Important Tips on Using Cheap Stock Photos in White PapersDo you want to spice up your white paper? If you do, you need to know where to find high quality cheap stock photos and how to use them. There are a number of stock photo agencies in the market. You have literally a lot to choose from to find photos for creative project. Most of the content in these sites are royalty-free, which means you can use them in any project. Moreover, they are available at very low prices.

If this is your first time to use cheap stock photos in your white papers, here are a few tips to help you get started:

  1. Use them for covers. The most natural place to use cheap photos is the cover of your white paper. You can choose and purchase the ones that your readers can relate to and those that harmonize with your client’s logo. By doing so, you are assuring your readers that your document is intended for them.
  2. Use an effective search approach. How do you find the right photo for your white paper? It’s easy. You just need a wise search strategy. Many stock photo agencies have well-indexed libraries. With the right keyword, you will be able to find the right photo.
  3. Search with generic keywords. Technical terms are not commonly indexed in stock photo libraries. That’s why when you enter keywords “eCommerce platform”, they will break up your keyword into “eCommerce” and “platform”. Your results will be displayed into hundreds of unrelated images. Instead, use generic terms such as “business computer”. You will generate hundreds of hits related to your keywords.
  4. Add emotion. Try adding emotion to your search. For instance, when your search for business people sitting in front of their computers, you choose the ones with happy people clustered around their screens. You do not want unhappy people in your images, do you? Showing people in various states of emotions increases readership.
  5. Add items to narrow your search. It can be boring and time-consuming to browse through hundreds of display results. To narrow down your search, add another keyword. For instance, you can add “desk”. That will reduce your results to a few hundreds. You can add other keywords to narrow down your searches even more and save you a lot of time cruising through thumbnails.

Cheap stock photos have a number of uses. White papers is one of them. Stock photos can spice up your white papers, increasing readership. You only need to find the right stock photo agency for your budget and your creative needs. Then, follow the above tips to make sure that you are doing it right. Save time and money while assuring your projects’ effectiveness with stock photos.    

Adobe Stock in 2016

adobe-stock-logoIn the creative professional and technology worlds, Adobe is obviously a very big name.  But that doesn’t mean that when they announced the launch of Adobe Stock earlier this year, their pilot Adobe Stock photos project would be a success.  Adobe actually tried launching a stock photography service in the past with no success, but this time around things were different.  Adobe very quickly and very persuasively found a niche for themselves in the stock photo world in 2015, and 2016 will likely see the tech giant continuing to build on their strengths from this past year.


Adobe Stock images have become so popular so quickly because Adobe built upon their previous market presence as a creative technology pioneer to very quickly build market presence.  In laymen’s terms, Adobe did so well last year because they already had a lot of people to sell images to.  All they had to do was turn their existing user base into a niche market for stock photography, and success was almost guaranteed.  Luckily for Adobe, they were able to accomplish that task quite well.

In the upcoming year, Adobe will likely continue to capitalize on their niche power in the creative arena.  They will likely think of new ways to sell Adobe Stock photos to creative professionals, and stress the app integration with photoshop and other Adobe creative products.  This is going to be Adobe’s biggest focus, or at least it should be if they want another successful year.  But they will definitely expand in other ways as well, and push themselves beyond their previous strengths.


For example, Adobe Stock extended license agreements ares going to become available in 2016 most likely, making it easier for designers to use images downloaded from Adobe Stock.  Adobe stock photos license agreement changes aren’t all that’s in store though: the company has been generous in giveaways so far, and more Adobe Stock Free gifts and downloads will likely be free this upcoming year.  Adobe Stock Free Photos have been a great plus from the company last year, and they are likely to continue their generosity.

Overall, Adobe Stock will likely spend 2016 building on their successes from 2015.  They can and will try new things, but most of Adobe’s energy will go into  their niche presence while making some minor service tweaks.  As long as they have as strong of a year in 2016 as they did in 2015, Adobe Stock  will probably be around for years to come.

Get Your Free Photos with Your Fotolia Promo Code

Logo FotoliaWe all like promo codes, right? They allow us to get the things we want at a price cheaper than we expected. To put the icing on the cake, let’s talk about a promo code from Fotolia. Do you have your promo code from Fotolia yet?

If you haven’t, then I have good news for you. We here at Stock Photo Secrets (check the fotolia promo here) have been in constant contact with some of the best stock photo agencies around. This is Fotolia. Fotolia has created a unique landing page for our readers that allow people like you to receive three free credits plus a 20 percent discount on your first purchase in exchange for signing up for an account.

What does that mean for you? It means that you get stuff for free! There is a marketer, there are two types of free. The first type of free mean something is so cheap that nobody wants it. The other type of free is what we like. This kind of free means someone is giving away something that costs money and giving it away for a limited time. That’s exactly what Fotolia is doing. Three credits is the equivalent of three free images. What are you waiting for?


The 20 percent discount works a little differently. As soon as you make your next credit pack purchase – or in your case, your first one – you will receive a 20 percent discount off the total of your purchase. For some of you that can mean a savings of $20. For others, this can mean a savings of a couple of hundred dollars. Either way, you get free images straight from Fotolia. To add to Fotolia’s credibility, get this – Fotolia is owned by Adobe.

What if you already have an account with Fotolia? Is there anything for you? Don’t worry – Fotolia didn’t forget about you guys either. Because you’re already a member of Fotolia, you don’t qualify for the three credit offer. However, you still qualify for the 20 percent discount off your next credit pack purchase.

All you need to do is log in to our landing page that Fotolia created for us and the discount is yours for the taking. This is Adobe’s and Fotolia’s way of saying thank you for being a member of their stock photo website. There wouldn’t be much of a website without the members – that’s you.